About Brandequip Designs and Me
Discover what makes you a powerful force to be reckoned with and let your brand and website reflect that passion and purpose so that you can magnetically attract clients online doing what you love.
Through my strategy first, design second approach I build brands and websites that are a true reflection of the person on the other side while positioning it to be standout-able.
By tapping into your innermost desires and feelings I help guide you in recognizing what not only makes you light up, but what makes your service truly different. In doing so, we develop a powerful message that I translate into a visual language that communicates your purpose and guides your decisions and actions to fulfill your ultimate purpose.
(pronounced proo-sl in case you’re curious)
When I started this business I had no idea I would become a brand strategist. In fact, I thought I’d build an art business while offering design services. But building a brand that align’s with who we are and want to become has a way of bringing out the best version of ourselves.
I created Brandequip Designs because I was frustrated with how much I saw people who spent good money on their branding and websites but still didn’t know if they were staying ‘on brand.’
Fixing this problem had a simple solution: develop the brand strategy first and with the client so that they would know their purpose so well that they could communicate it in a simple sentence.
But there was still a problem, handing off the design and strategy often resulted in a web-based brand experience that didn’t stand up to its potential. So I faced the new challenge head on and developed the skills to take on more of the work that went into building a complete brand.